A Race Where You Run Through Clouds of Colored Powder — What Happened After It Came to China?
The event has another name: "The Happiest 5K on the Planet"
QDaily in English
2310 completed translations from the archive. Articles retain their original publication dates.
PlayStation VR Is Here — We Tried Three of Its Virtual Reality Games | At the E3 Gaming Expo
PS VR is the first serious attempt to bring virtual reality to the mass market
You Can Pick From 71 Genders on a Social Network. What Does That Actually Mean?
"For a lot of people this change means nothing. But for a small group of people it means the whole world."
How Serious Is Apple About Cars? We Went to See Its Secret Campus
Nothing is there yet, but the site is enormous — bigger even than Apple's new headquarters.
Disney Spent $5.5 Billion Building This Utopia in Shanghai. Can It Win Its Bet on China?
"Authentically Disney, distinctly Chinese." Disney has never made a bigger bet than this one, and it has used every skill it has.
One of "the greatest industrial designs before Apple" turned out to be a typewriter
Its ambition wasn't just to build a productivity tool. It wanted to shape an ideology.
Apple Can Build the iPhone. Why Can't It Get Internet Services Right?
In the end, does Apple want to be a hardware company or an internet services company?
China Is About to Become the World's Biggest Film Market. So Why the Sudden Talk of "Love Each Other, Don't Kill Each Other"?
At the Shanghai Film Festival's discussion of film and capital, "love each other, don't kill each other" was a major theme. What is everyone worried about? What is the love, and what is the killing?
Microsoft Is Buying LinkedIn for $26.2 Billion. Can That Get It Back Into Your Daily Life?
Missing the mobile market pushed Microsoft further away from ordinary consumers. Satya Nadella is trying to build a new Microsoft after Bill Gates and Steve Ballmer, and buying LinkedIn is only one part of that attempt.
iOS 10 and a Siri That Plugs Into WeChat and Alipay: Everything You Need to Know About Apple's Keynote Early This Morning
Apple upgraded its entire lineup of operating systems. But will that help it sell more hardware?
ESPN Once Turned Sports Into Pop Culture. Will Esports Produce a Media Company Like That?
When Activision Blizzard says it wants to become the ESPN of esports, what is it actually saying?
We Have 6 Questions That Might Give You Some Clues to Understanding China's Film Industry | Shanghai Film Festival
Over 200 events across nine days, revolving mostly around these key words.
IKEA built itself on design for the masses. Now it wants personality. Is that a paradox?
IKEA is making all sorts of changes, all aimed at one problem: its products are too mass-market, and they hold little appeal for people who can afford to spend more.
She opened a few furniture stores called Lost & Found. Now the internet has arrived | Founders Speak
Li Ruofan's story will sound familiar: everyone dreams of opening a shop exactly to their own liking. The shop opens, capital comes knocking — then what?
From Zaihang to Fenda: Step by Step, Guokr Walked Away From Guokr
It left popular science behind and found money. Either way, a commercial company's search for ways to make money from knowledge has begun.
The Airy, Minimalist KINFOLK Is Now Far More Than a Magazine — Have You Noticed?
Five years in, KINFOLK's business keeps diversifying, and its ideas have stretched from lifestyle into the far more industrialized world of fashion. Almost none of which is happening in China.
Zhihu Is Finally Getting Anxious
But isn't anxiety exactly what a startup should feel?
Is the Sports Administration Playing the Internet, or Is the Internet Playing the Sports Administration?
Commercializing China's sports industry has been a tug-of-war between market forces and administrative power — profit-seeking companies on one side, the medal-chasing General Administration of Sport on the other.
30 Years of Chinese Rock: What Kind of China Do Their Songs Show Us?
We took 100 albums from 30 years of Chinese rock history — 927 songs in all — as the material for our analysis.
After Leaving the Big Chain Gyms, How Did They Build Their Own Fitness Studios?
Once fitness became fashionable, people began demanding better service and a better experience. For the entrepreneurs opening fitness studios, the hardest part isn't the training expertise.
How Do You Actually Sell Virtual Reality? We Browsed Taobao's 50 Best-Selling Stores
What users expect and what tech companies dream of are still a long way apart.
Windows Phone Is Dead for Good: Five Scenes From Microsoft's 20 Years of Failing at Phones
Microsoft got into phones nine years before Apple did, and has now lost the phone market completely.
[QDaily Big Survey] Where Does College Students' Money Go? We Have at Least 39 Answers
More than 50 face-to-face interviews and nearly 2,000 online survey responses — we try to give you a few clues for understanding a group that is clearly already very important.
IKEA Opened an Order Center in Wenzhou That No One Noticed. What's Going On?
To be precise, this is IKEA's first order center (PUP) in China.
Chanel Staged a Grand Show in Beijing. Who Was It For?
After the anti-corruption campaign, global price parity and a shrinking tourism market, Chanel's most pressing question is how to keep the brand's added value intact in China, an important market for it.
Audiences Love Suspense Dramas, So Cai Jun — Once All the Rage in Suspense Fiction — Has Gone Into the Film and TV Business | 100 People With Ideas
In the early 2000s, when the literary site Rongshuxia was just taking off, Cai Jun was for a time the defining figure in Chinese suspense fiction. Having missed the wave of web literature, he has turned his attention to the film and TV rights to his novels.
Hollywood's Blockbusters Go to War This June, Backed by Americans and Their Chinese Financiers
China and Hollywood are changing each other. As Chinese capital keeps flowing into the United States, Hollywood movies are no longer just an American affair — beyond carrying American culture and values, they now reflect Chinese ambition and desire.
Lihua Fast Food Was Delivering in 30 Minutes for 3 Yuan Years Ago. Why Can't It Keep Up With the Delivery Boom?
This delivery company made one forward-looking move after another, and it still promises "3 yuan to deliver, 30 minutes to arrive." How did it lose young customers — and when the subsidies run out, can it come back?
How Did a Building of 300 Tailor Shops Become Foreigners' "Haute Couture" in Shanghai?
A business model and prices unchanged for more than a decade hide a way of buying clothes that is about to disappear. Dongjiadu's problem: if the stream of foreign customers ever stops, how much longer can this place last?
Hands On With the HTC Vive: Is Today's Best VR Good Enough?
The more important question may be this: is virtual reality good enough right now to make you place an order?
How Do You Build a Successful Designer Brand on Taobao? What Ms MIN Got Right
Ms MIN's route to fame looks inventive, but few independent designers could copy it.
Uniqlo Wants to Make Fashion Personal: Is It Out to Disrupt the Industry, or to Redefine Itself?
You can feel the urgency every time Uniqlo talks about its philosophy and the changes it wants to make.
Everyone Is Pointing Fingers at Acfun — What Did It Actually Do Wrong?
For a company, professionalization may be more urgent than commercialization, and the passionate Acfun is no exception.
The "War of Currents" Edison, Tesla and Company Fought 100 Years Ago Is Becoming a Movie — and It's a Thrilling Story
This is one of the most important business stories in American history. On the eve of the decisions that would set the course of technology in America and the world, the desire, pettiness, power and vision of everyone involved tangled together, with consequences that reached far.
Never in the Mood for New Songs? Billboard Just Published Its List, and You're Not the Only One
When it comes to getting lazy, people may not have much say in the matter.
Why Do So Many of the Future Technologies Google Shows Off Appear Once and Never Again? | Google I/O
In the end, this comes down to how the tech industry finds its next breakthrough.
After Android, Google's New Future Is AI in Everything | Google I/O
The new operating system, Android N, was the least noticeable thing at the event.
Starbucks Opened a Big Store in an Old Shanghai Mansion. Does That Make It Feel Upscale?
Bigger, more refined stores fitted out with higher-end equipment have become one of the ways Starbucks tries to win consumers over. But this market is too complicated for one or two stores to fix.
In the Digital Age, Is Album Cover Art Dead?
"Why do you keep doing this?" "Hey, if you love something, it's not really 'sticking with it.'"
The Backpack Is a Fashion Keyword Again. What Had to Happen First?
People have always needed to carry a backpack. It's just that most backpacks couldn't express the fashion needs of the person carrying them.
You Can't Talk About How Jeans Changed the World Without the Levi's 501
Let's look at the rise and fall of a fashion icon — how it became a classic, how it declined, and how it was reborn.
The MOOC That Once Promised to Change University Education Is Turning Into Job Training
MOOCs still haven't solved the problems of completion rates and revenue.
Disney Killed Its Games Division. When Is Big-Company Innovation Doomed to Fail?
We try to answer why, after years of investment, a big company finally decides to end an innovation effort — and whether this is a pattern common to big companies, or something only Disney does.
Taiwan's Golden Melody Nominations Are Out, and Mainland Artists Are on the List Again
Su Yunying is up for both Best New Artist and Best Female Mandarin Singer, while Cui Jian and his album *Frozen Light* came away with nothing.
Tokyo Just Got an Ambitious New Department Store. What Makes It Special?
In other words: how is a shopping mall supposed to feel new today?
He Manages “World Music” Acts — So What Kind of Music Is That, Exactly? | 100 People With Ideas
World music looks rare, precious, and unconventional, and because it blends contemporary musical styles into itself, it can turn popular at any moment. Liu Zhao knows perfectly well that this is also “commercial opportunism” and “what the times demand.”
The Traders Rumored to Have Made a Fortune: What Are They Actually Like?
"There are very few paths by which an individual can start with relatively little capital and end up a multimillionaire — and trading is one of them."
The Deal Was Simple: You Upload, They Sell Ads. So Why Is YouTube Building a TV Network?
Google, Apple, and Amazon all want to be everything you need the moment you turn on the TV.
If You See a Girl on the Street Dressed Like This, Please Don't Sneak Photos of Her
Lolita fashion enthusiasts care about only one thing: their “real self.”
You walk past shop windows every day. Ever wonder what story stands behind the mannequins inside?
These props exist to show off clothes. What has their own evolution looked like?
What Kind of Business Is Airline Food, and Why Is One Company Worth 9.4 Billion Yuan?
Scale, market reach, and a high barrier to entry. And for HNA, which has been buying aggressively all over the world, this is an international asset worth owning.
Look at the Premier League's New Champions: Chinese Capitalists Should Think Again About What a Good Investment Looks Like
Director Xue Xiaolu on What She Thinks *Finding Mr. Right 2* Is Trying to Say
Why is this a story about two people who never meet?
What Are the Bands You Fell for at a Music Festival Actually Thinking? | Four People at the Music Festival
For bands and musicians, music festivals are now a big deal.
What Bread Means to a Convenience Store, and Why They Work So Hard to Improve It
Like bento boxes and oden, bread is a high-margin product — and it pulls other categories along with it.
Behind the Music Festival You're Rushing Off To Is a Very Self-Satisfied Organizer | Four People at the Music Festival
Ordinary article
Star-Rated Hotels Are Going Online to Win Guests Back. Can They Pull It Off?
We tested the websites and apps of Marriott, InterContinental, Hilton, Starwood and Hyatt. Here is what we found.
These Young Taiwanese Want to Change What Gets Sold on the Street — and the Lives of the People Selling It
The first product that might bring change is a redesigned pack of local Taiwanese gum.
From Weibo to Shanda Literature to Zhonghui Yingshi, Hou Xiaoqiang Always Ends Up Just Short of "Big Shot"
He says the post-90s generation, capital, and IP are just common sense in the film and television industry.
If a "Chinese-Style Hollywood" Really Exists, Will It Be Built on These 9 "Characteristics"?
One thing is certain: China will not copy Hollywood's path, and it has no need to.
America's Hottest Salad Chain: What's the Business Story Behind Nearly $100 Million in Funding?
Sweetgreen, the rising star of healthy eating in America, has built its business on what consumers now want from their food and their lives.
A Group of Weibo “Big Vs” Built an App to Talk Seriously About Film. Who Will Pay for Its Future?
Ordinary article
Plenty of People Sold Hamburgers. He Was the First to Build a Fast-Food Chain Empire | A Curious Person
The McDonald's that Ray Kroc built redesigned how to sell a hamburger
Where Have All the Forty-Somethings at the Company Gone?
They looked "lost, anxious, not sure where to go… The burden hasn't lifted — aging parents above, young children below. That's exactly the stage they're at."
The Consumption Upgrade in Renting: What These Companies Sell Is No Longer Location or Price
Tenants "willing to pay" are becoming a new force, making renting — and the businesses built around it — more standardized and mature.
Milan's Furniture Fair Is More Than 50 Years Old. What Role Does "China" Actually Play There?
"If China wants to understand design better, it needs to learn to live less aggressively."
Streetwear Site HYPEBEAST Goes Public: How Did It Get Here From a Blog?
HYPEBEAST grabbed the internet's opportunities from the very start — and at first that rested on nothing more than a young person's instinct for how trend news travels.
From the "No Dating" Rule to the Flaunt-Your-Love Contest: What's Going On With Celebrity Romance?
Love is part of how a celebrity manages their image.
Japan Just Legalized Minpaku. What Opportunities Does That Open Up, and What Trouble Has It Run Into?
If minpaku once looked much like an ordinary homestay, the line between minpaku and traditional inns is now blurring fast.
Hands-On with Amazon's Kindle Oasis: Our Impressions
The best Kindle yet, and the most expensive
Qyer Wants to Make Money. Can It Stomach the Grunt Work?
How Do Chinese Professionals Build a Network? We Interviewed 20 of Them
Do the so-called professional networking sites really help? And if you want to meet people, what actually works?
A tea drink pitched at the "post-95s": what a big company is guessing about young people
So far this looks less like a product success than a marketing one
We Took Viewers' 31 Questions About *Chongqing Hot Pot* to Director Yang Qing
Yang Qing, director of *Chongqing Hot Pot*, started out around the same time as Ning Hao, yet he is still a newcomer.
ASOS Quits China. Why Does Fashion E-Commerce Always Struggle Here?
Affordable fashion e-commerce has too many weak spots in China: the wrong buys, adjustments that take far too long, and the total loss of the one edge it had at home — low prices. Cheap clothes are the last thing China is short of.
LeEco Tried to Build a Super IP Out of the Magic of a Classic Song, *Brother in the Upper Bunk*. How Did That Go?
What audiences didn't get was the one thing they wanted: a better film.
How Capital Changed the Games We Play
Small creative studios and profit-driven giants often want things that can't be reconciled.
Advertising Alone Can't Buy a Top-Tier Brand: If Kans Wants to Break Through, It Should Get the Product Right First
Kans took ten years to walk every road open to a Chinese cosmetics company, and three more to hold its ground. What now?
Spending 6,000 Yuan a Year to Rent Your Clothes: Can That Be a Business?
Everyday clothes, not gowns — that is what China's clothing-rental startups are doing right now.
Twenty Years in the Rock Scene, All of It Spent Pushing the Music Toward the Mainstream
Before he edited music magazines and staged live shows, Li Hongjie had a band of his own. But as he sees it, "China has no shortage of people who can sing. What it lacks are talent scouts — the professionals who work behind the scenes."
They Remade Old Wood From Demolished Houses, and Left Time Inside the Furniture | 100 People With Ideas
The foreign designers at JoMo design used to make upcycled pieces that only foreigners bought. Then they tried a set of tables where the traces of reuse are hard to spot — and this time more Chinese buyers came around.
We Buy Vitamins So Eagerly. Is It Science, or Is It Fear?
"Vitamin pills cost a little more than gin or the fortune cookies at a Chinese restaurant, but they are far more popular than either — probably because they come in small bottles that look scientific."
Zaha Hadid, Her Architecture, and the World We Live In
A woman who spent her life fighting to be recognized, in a trade that fuses humanity's most complicated ambitions with its most basic needs.
8 Moments From Apple's 40 Years, and How They Changed Our World
China's Biggest Restaurant Company Is Selling a 20% Stake. Who Will Buy It?
We mean Yum China, owner of KFC, Pizza Hut and other brands. A business with more than 7,000 stores and 2 billion customer visits a year is rare even in China.
Is Coca-Cola Selling Off Its Baggage, or Its Future?
Coca-Cola is about to become the fabled, fashionable "asset-light" company. Is that a good thing?
His Album Designs Earned Four Grammy Nominations, But He Never Quite Fit Taiwan's Record Trends
"They probably don't know we're not making albums anymore — we're doing all sorts of strange things."
Batman vs. Superman, DC vs. Marvel, and the Whole Shape of Hollywood Shifts With Them
Whoever wins, everyone ends up back at Hollywood's formula of blockbuster plus merchandise. The extra money only buys a bigger IP.
How Starbucks “Played” Every Kind of “Correct” Company at Its Global Shareholders Meeting
At this important moment, CEO Howard Schultz gave most of his time to talking about his “American Dream.”
Besides Banning Accounts, What Are Tech Companies Doing in This War on Terror?
Miaopai founder Han Kun: “User-generated content has no value? How ridiculous”
“We want the people who make great content to make more of it — the 1% who create content serving the 99% who watch it.”
How Subway Advertising Really Works
This underground world charts the rise and fall of industries and companies
How Andy Grove, Silicon Valley's Great Paranoid, Shaped Intel and the Valley We Know Today
The management master has died. Here is how he turned Intel into the world's most valuable tech company.
What Is Nike Worried About, and Where Does It See the Future?
So far the company hasn't put a foot wrong, but that doesn't mean it feels sure of its future.
Huayi's Big-Director Bet Could Earn at Least 6 Billion Yuan at the Box Office. So What?
The number looks respectable, but in today's market it won't put Huayi back in the number-one spot it once held.
How Vans Spent 50 Years Becoming the Skate Shoe — and Then Made That a Thing of the Past
Everything You Need to Know About Apple's Low-Price iPhone Event This Morning
Twitter Turns Ten Today: What It Changed, and What It Couldn't
Its influence reaches far beyond the news
How Do 1,100 People Run the Work of 1.7 Million Couriers — and What Is Alibaba's Cainiao Network Worth?
For Alibaba, moving into logistics was only a matter of time. It helps build a competitive advantage that rivals will find much harder to copy.
Gulou Was Once Called "Beijing's Brooklyn." What Is It Like Now?
The feel of a tourist zone is seeping into every lane around the Drum Tower.